4 Reasons Why You Should Invest in a Digital Consultant
You're just getting started.
You don't have the money right now.
You can just Google everything you need to know.
You're a do-it-all kind of person.
You've got this.
While I don't doubt any of the above reasons, I challenge you to reconsider.
As a creative, you should be spending your time on – guess what – being creative. Any time you spend on other tasks that you could delegate to an expert is not money saved. It' s money lost. Because you could be investing those same hours into creating something meaningful (and profitable) for your business.
Here are 4 reasons why hiring a digital consultant is a solid investment.
1. Experience & expertise
These are two important components that money can't buy. Could you Google everything you need to know about growing your business? Sure, you could. But it takes a lot of time and energy to shift through the clutter and noise to find the valuable information. Plus, that would be a full-time job on its own! That's why bringing in an expert is so valuable. The cost of their experience and expertise is a short-term investment in the long-term success of your business.
An advantage of hiring a consultant with a lot of experience is the benefit of structure and templates. As a digital consultant, I've had clients across dozens of industries. So I have a set of frameworks that I can customize to your business and goals. Instead of you having to start from scratch, you can lean on my knowledge and systems to get your closer to your goals.
When you invest your money, you're more likely to invest your time. A big component of working with a consultant is accountability. When you don't have anyone to check-in with or bounce ideas off of, it's easy to procrastinate. But weekly chats makes sure you stay on track. As a consultant, I'm here to take the load off of your shoulders while keeping you focused on meeting your goals.
Building a community for your business is super important. Instead of starting cold with networking, you can tap into existing networks through your consultant. Whether you need a lawyer to review your contracts or an account to help with your financials, a solid consultant will have a roster of people they can call on to help with any needs that might arise on your project. I love connecting people, so making connections is a great part of my job as your digital consultant.
So, let's recap.
You could spend all day Googling ideas, trying to stay focused, hoping you're crossing all the right things off your list and winging it solo. Or you could make an upfront investment in your creative business to gain the expertise, connections, structure and accountability of working with an experienced consultant.